Pfizer Joins the E-Sampling Crowd: How it Assuaged Sales Reps’ Concerns

Published On: December 15th, 2010

Pfizer launched its SamplesDirect program in August.

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Pfizer Joins the E-Sampling Crowd: How it Assuaged Sales Reps’ Concerns

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Rob_Bennett_ : Academic Researcher Wade Pfau: "I must wonder -- Did I make a mistake somehere?" http://t.co/xKNTWDnw

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Rob_Bennett_ : Academic Researcher Wade Pfau: "Why haven't academics already published research about this?" http://t.co/xKNTWDnw

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Of Pfizer, a New Treatment for a Rare Disease and Carrot Cells
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Same song, different verse: A big drug maker is cutting jobs in the developed world and growing in China. This time, it’s Pfizer, which said today that it’s looking to increase its sales force in China to 3,200 by the end of next year, up from about 2,300, Dow Jones Newswires reported today. The company..
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One sales rep told a fake customer that she’d “pretty much get” breast cancer. ..
Lung-Cancer Screening Unknowns: Who Should Get it, How Much it Will Cost
Last fall researchers announced that a government-funded trial found screening current and former heavy smokers with low-dose CT scans reduced lung-cancer deaths by 20%. And yesterday, the details of that research were published in the New England Journal of Medicine . ..

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