Heart Attack Grill, Deli Feud Over Sandwiches a Cardiologist Would Hate


Published On: May 12th, 2011

How would you like your coronary — with potato pancakes and pastrami or four burger patties and cheese?

Two restaurants are now feuding over whose sandwiches get to be marketed for the harm they cause your heart.

In New York City, the all-kosher 2nd Avenue Deli’s Instant Heart Attack sandwich includes two potato pancakes with a choice of corned beef, pastrami, turkey or salami. Meantime, the Arizona-based Heart Attack Grill’s well-publicized Bypass Burgers are really, really big burgers accompanied by the usual fixings (the single, double, triple or quadruple options refer to the number of patties).

The deli says the grill has warned it to change the name of its sandwich or risk a trademark lawsuit. As the New York Post reports, the 2nd Avenue Deli has filed suit in Manhattan federal court, saying the sandwiches are not only different, but that the Instant Heart Attack has been sold since before the Heart Attack Grill opened its doors. (Attorneys for the grill didn’t respond to requests for comment from the NYP or Reuters.)

Perhaps this could be settled by figuring out whose sandwich is actually worse for your heart, but that would require nutritional analysis the Health Blog doesn’t have the stomach to have performed.

Court papers say that the grill also took issue with the deli’s plans to introduce an even bigger version of its heart attack sandwich called the Triple Bypass. But there wouldn’t be much confusion between the two bypass-themed sandwiches, the deli argues. “The defendant’s ‘Triple Bypass Burger’ is more precisely a cheeseburger, and as such is decidedly not kosher and unsuitable for the 2nd Ave. Deli’s customer base,” it says in court papers.

If this dispute has a familiar flavor, that’s because the Heart Attack Grill sued the owners of the Heart Stoppers Sports Grill last year.

Image: Heart Attack Grill

View original here:
Heart Attack Grill, Deli Feud Over Sandwiches a Cardiologist Would Hate



Loading...


Comments are closed.